This is the front of the normal E4 website which we see straight away what kind of audience it’s going for. It’s a digital entertainment channel previously available on the Internet, with a target age-range of 16-34 and was launched in January 2001. Because this channel to me is aimed at teenagers and young people it’s mostly comedy and simple things to reach their aim. The colours used are very bright and the whole website is in theme with the white and purple. The most popular programs and things E4 people will like are put on the front page. There are buttons to each section of the site to make it easy for everyone to look round it and search for things.
There are videos on the sight so that people can see what’s new with E4 some of them are interviews with stars from the shows on the channel which is good and attracts more people to the sight. The sight is all organized and has a tab for each page.
This makes it easy for people to come on the site and find what they are looking for there are also games which link in with it being aimed at teenagers and young adults the adverts on the page.
This advertisement is also a game on the site and is aimed at a young audience so keeping in theme with E4's target. The website is always updated with things and programs new videos and pictures to keep readers interested regularly. The content of the channel is comedy and reality. The commercials they have between the shows are all to do with the audience and sometimes promoting or advertising different shows on the channels. There E4 stings are used before and in between shows at the breaks and are put in the breaks just as a quick to remind viewers of the channel.
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